BETHPAGE, N.Y.–(BUSINESS WIRE)–MSG Varsity, Cablevision’s television network dedicated to everything high school, is ready to kick off its “sophomore” year—this time in High-Definition. Poised to present high school sports and activities like never before, beginning September 7, this 24/7 network is launching in HD showcasing the best our local high schools have to offer including 400 multi-camera game productions, award winning series and specials as well as MSG Varsity’s live signature nightly sports show “High School SportsDesk,” all in HD.
“We recognize the passion our audience has and we are proud to provide unprecedented HD coverage of the games, events and behind-the-scenes stories that matter most to our schools and communities.”
To add to this excitement, every Friday night MSG Varsity will feature a LIVE HD telecast of the Friday night high school football game of the week including an on-site pre-game show and action-packed half-time show tackling all the great high school news for the weekend. Covering 12 of the most exciting and competitive football match-ups throughout the tri-state area, the first-ever LIVE HD series of high school football games begins on Friday, September 10th at 7:00 PM as Immaculata High School takes on Ridge High School in Basking Ridge, NJ. This year, MSG Varsity’s “High School SportsDesk,” the nation’s most comprehensive high school sports highlight show, moves to 6 pm every weeknight.
“MSG Varsity is taking coverage of high school activities to the next level,” said Theresa Chillianis, General Manager of MSG Varsity. “We recognize the passion our audience has and we are proud to provide unprecedented HD coverage of the games, events and behind-the-scenes stories that matter most to our schools and communities.”
“’Friday Night Football’ in HD provides us an incredible platform to showcase the sportsmanship and passion that makes high school football in the tri-state area so exciting to watch,” added Michael Lardner, Executive Producer and Senior Vice President, Programming and Production for MSG Varsity.
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MSG Varsity The Magazine debuts this September, providing the most extensive coverage of football in the tri-state region including the top 10 players in each region, 25 things to know about football in each region and the first MSG Varsity Tri-State Top 25 Poll. The first issue also features region-by-region rankings for boys and girls soccer, field hockey and girls volleyball, as well as regional photo spreads. The seasonal publication, which will be customized with regional covers, will be handed out in high schools and events across the tri-state area and will also be available digitally via MSGVarsity.com.
MSGVarsity.com is the ultimate destination for high school news, game and event coverage. Now offering a new look and enhanced online offerings, MSGVarsity.com will provide interactive photo galleries, the latest standings and statistics, as well as new school pages – which include personalized school colors and logos.
MSG Varsity’s interactive channel – Channel 614 –also kicks off a new look and offers an enhanced hyper-local experience. Interactive users will be able to set preferences for a particular region or even their own school. Over 10,000 videos that are available on MSGVarsity.com can also be viewed anytime on 614.
About MSG Varsity
MSG Varsity is a multi-platform suite of services comprised of: a 24/7 television network, a comprehensive online destination, and a groundbreaking interactive service, all dedicated to high school sports, academics and activities happening throughout the tri-state area. Content for these services includes MSG Varsity’s professionally produced programming as well as content created by the high schools themselves. Working in partnership with MSG Varsity, students and faculty are given extraordinary access to curriculum and training in multimedia creation and distribution, empowering them to become active participants in telling their school’s stories. MSG Varsity is a Cablevision exclusive service not available to satellite or phone company TV subscribers and reaches three million households throughout the New York market. For more information, please visit www.msgvarsity.com.